MPR is the leading Croatian public relations and integrated communications agency. We successfully combine knowledge, experience and professionalism, and we emphasize speed, flexibility and efficiency in providing a broad spectrum of communication services. We continue to lead trends in the communications market, in the desire to offer our clients the best and most innovative services, while at the same time participating in the development of the public relations profession in Croatia.
We provide our clients with a strategic approach to communications, assist them in achieving communication and business goals, building of distinguished perception and image among key audiences, and high-quality media visibility, and some of our services are:
Development and business success are often influenced by current policies and legislative and regulatory frameworks. It is in the interest of stakeholders to participate in decision-making processes, i.e. to communicate with decision makers and to effectively contribute to finding quality solutions. We provide our clients with a number of specialized services aimed at positioning in these processes, active participation and quality relationships with key decision makers and opinion makers, and some of these services include:
Managing a crisis means identifying potential critical points in advance and having a crisis plan ready. In order for our clients to always be prepared for all possible situations, within this service we offer:
Branding is a process in which we define what a product, service, institution, person or destination is, what distinguishes them from others, what their advantages and unique characteristics are, and make them relevant in the market, increasing their value and attractiveness. In order to help our clients in the overall communication and promotion of their products and services, as part of the branding service, we offer:
As an integrated communications agency, we always organize events with the ultimate communication effect and results. We have provided event management services for many years and have successfully organized a large number of events, both corporate and promotional. We offer complete conceptual, organizational and production solutions, which, among other things, combines these services:
Every successful marketing campaign starts with quality planning and buying of media space. Many years of experience and expertise in the field of media planning and media buying allow us to approach each campaign individually, considering all its peculiarities. We are focused on achieving better results, and some of our key services are:
As we know – content is king. That is why, as an integrated communication agency, we offer our clients the service of designing creative content in order to bring their products and services closer to users in the most interesting way.
Social networks have become an integral part of life and a form of everyday private as well as business communication. We provide our clients with a comprehensive social communication management service, focusing on quality, professionalism and communication innovations.
In the field of branding, design and production, we provide a wide range of services to clients, and we are guided by the principle of “from idea to realization”. Whether it is designing marketing content, product branding, destination, web design or production, we approach each project individually, creatively and professionally. Our key services in this area are:
An official website is the perfect channel for communicating and gaining new users. It must be as simple and functional as possible so that current and potential users can immediately get the information they want. Therefore, we offer our clients:
Our education programs have been attended by over 3,500 employees from leading companies in the region, various institutions and organizations. In the market we are recognizable by our education programs from communication, management and sales skills, personal development and teamwork, and media appearances. Some of our education programs include:
The multimedia and interactive exhibition “Croatia is Hrvatska” that was held in Grič tunnel showed 133 years of Croatian history in a unique manner. By means of 179 artefacts, the exhibition presented at the same time the history of Croatia and her citizens, as well as the history of Croatia osiguranje (insurance company). The exhibition was the most visited exhibition in 2017 and received numerous awards. The originator and author of the concept of the exhibition is Božo Skoko, PhD.
The Adris Foundation is the largest corporate foundation in this part of Europe. The Foundation provides support to projects that promote innovation, creativity, science and the preservation of Croatian natural and cultural heritage. With nearly 800 realized projects, thanks to the donations of the Foundation, 300 scholarships have been awarded to excellent high school students, undergraduate, graduate and postgraduate students, as well as students enrolled in doctoral study programs.
Svjetlost Eye Clinic is the largest ophthalmology institution in the region and the first private university clinic in Croatia. During its 20 years of operations, 350,000 satisfied patients have shown their trust in Svjetlost Eye Clinic. A celebration event marked two decades of successful operations, attended by numerous Croatian and foreign high officials and public figures.
Zagreb’s unique medieval fair is held every year in Ribnjak park. The happening is inspired by a legend of the battle between Saint George and a wicked dragon, revived in the show entitled “The legend of Saint George and the Dragon” by members of the Guardians of Zagreb association, in addition to scenography and costumes which they hand-made out of original samples of traditional materials.
Every year Zrinjevac Park turns into the most desirable beach where all book lovers have the opportunity to enjoy their favourite book while drinking cocktails on the sand representing a beach in the middle of Zagreb.
On the occasion of the 440th birthday of the city of Karlovac, a new, attractive tourist event was launched. The starry summer gave Karlovac an unforgettable 440 hours of a real birthday atmosphere. Numerous visitors to the city enjoyed over 200 programs on its four rivers – from concerts, exhibitions, festivals, events to sports and meetings. The celebration began with a birthday ball attended by 440 couples and ended with a spectacular Gibonni concert, while the most attractive part of the event was the Balloon Festival. During the Star Summer, the Karlovac-Turanj Homeland War Museum was ceremoniously opened.
The latest component of the Karlovac City Museum shows the lives of people and events during the Homeland War in the wider Karlovac area. The Karlovac-Turanj Homeland War Museum has an exhibition of exceptional memorial, historical, cultural and educational value at the level of the Republic of Croatia. The new star of Karlovac’s tourist offerings is supported by the fact that the Museum was visited by over 7,000 visitors in 30 days from the opening, while the Museum appeared on all leading news programs in Croatia on the day it opened.